Various design assets and a visual design language for the Adidas Original ZX 2020 campaign.
An assembly of digital sneaker elements, creation of multiple environments and extensive retouch work on the resulting designs, embedding life-style footage into the digitally crafted worlds.
Done at Builders Club London.
︎ Credits
Personal tasks
—
various look development, stills creation
Direction
—
Builders Club
Digital Art & Design
—
Builders Club
Production
—
Builders Club
Agency
—
Johannes Leonardo
Live-action Producer
—
Erinn Fitzgerald
DOP
—
Jordan Buck
Stylist
—
Neesha Champaneria
Production Designer
—
Ciaran Linden Beale