ADIDAS ORIGINALS ZX – F/W 2020

As part of the core team at Builders Club London I helped create various design assets and a visual design language for the Adidas Original ZX 2020 campaign.
An assembly of digital sneaker elements, the creation of multiple environments and extensive retouch of the resulting designs, embedding life-style footage into the digitally crafted worlds.

︎ Credits

Direction: Builders Club
Digital Art & Design: Builders Club
Production: Builders Club
Agency: Johannes Leonardo
Live-action Producer: Erinn Fitzgerald
DOP: Jordan Buck
Stylist: Neesha Champaneria
Production Designer: Ciaran Linden Beale

LU